Aidem Reporting: Everything, Everywhere, All at Once
In the race for data-driven success, how often do you wish you could peer into every single detail of your advertising campaigns—right down to the raw logs? At Aidem Ads, we believe you shouldn’t have to wish; you should have it by default. That’s why we’re unveiling Aidem Reporting, the only reporting system on the market that offers real-time access to every single OpenRTB field, and more. Powered by our new interface, Aidem Reporting transcends the usual pie charts and line graphs, giving you an unparalleled window into the minutiae of each impression.
1. Metabase-Powered BI at Your Fingertips
Our cutting-edge reporting interface is built on Metabase, a modern, user-friendly Business Intelligence platform. With direct access to our win logs, you’ll have near-instant visibility into the metrics, dimensions, and performance data that matter most. Whether you need to measure cross-device impressions, analyze geo-distribution in real time, or break down custom targeting attributes, Metabase makes it all effortlessly accessible—without any coding required.
2. Every Impression, Every Detail
Through our robust reporting, you can query all 270 dimensions and fields for every impression—within about 60 seconds of latency. This near-real-time log access isn’t limited to single-campaign views either. Gain cross-channel, multi-campaign insights that let you instantly see how different ad placements, times of day, or creative variations stack up. It’s a treasure trove of data for advanced users and analysts, but intuitive enough for everyone to benefit.
3. Seamless Integration with Your Favorite BI Tools
Prefer to use your own analytics environment? No problem. Aidem’s API supports integrations with the most popular BI platforms, ensuring you can pipe raw data directly into the tools you already know and love. And if you want ultimate control over your data pipeline, you’ll appreciate our free, near-real-time win log file access in Parquet format, deliverable to any S3-compatible bucket. That means you can store, process, and analyze your raw impression data however you see fit, at no additional cost.
4. Unmatched Demographic Insights—Automagically
Here’s the game-changer: Aidem Ads provides demographics reporting for every single impression—even if audiences weren’t explicitly targeted. Think of it like having Nielsen-level audience segmentation baked right into your media buys. You’ll see demographic breakdowns (age, gender, and more) alongside all your standard OpenRTB fields, giving you the power to refine creative strategies and campaign targeting on the fly.
5. Why This Matters
Traditional reporting dashboards often limit you to a handful of pre-selected metrics and dimensions. Aidem Reporting, in contrast, unleashes the full power of OpenRTB—complete with advanced demographic insights—in real time. You get to see exactly when, where, how, and to whom your ads are served. This is more than just data; it’s transparency, flexibility, and actionable insights that make every advertising dollar work harder for you.
With Aidem Reporting, you’re not just getting a glimpse of your campaigns—you’re getting the entire picture. Whether you’re a data scientist hungry for raw logs or a marketer looking for quick, point-and-click answers, our real-time, full-spectrum reporting ensures you have all the insight you need, in the format you prefer. Now, you can truly say that no metric is off-limits. Welcome to the next level of transparency in digital advertising—only with Aidem Ads.
